Privacy Policy

This Privacy Policy describes how Staffordshire Wood Fuels (the “Site”, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from staffordshirewoodfuels.co.uk(the “Site”) or otherwise communicate with us (collectively, the “Services”). For purposes of this Privacy Policy, “you” and “your” means you as the user of the Services.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site and update the “Last updated” date.

How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from a variety of sources as set out below. The information we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect to communicate with you, provide the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services and our rights.

What Personal Information We Collect

Information you directly submit to us may include:

• Basic contact details including your name, address, phone number, and email.
• Order information including your name, billing address, shipping address, payment confirmation, email address, and phone number.
• Account information including your email address and any security details.
• Customer support information including any information you choose to include in communications with us.

We also automatically collect certain information about your interaction with the Services (“Usage Data”). This may include device information, browser information, your IP address, and other information regarding your interaction with the Services.

How We Use Your Personal Information

• Providing Products and Services. To process your payments, fulfil your orders, send notifications related to your account and purchases, arrange shipping, and facilitate any returns or exchanges.
• Marketing and Advertising. To send you marketing and promotional communications by email or post, where you have consented or where we have a legitimate interest to do so.
• Security and Fraud Prevention. To detect, investigate, or take action regarding possible fraudulent, illegal, or malicious activity.
• Customer Support. To provide you with customer support and improve our Services.

Cookies

Like many websites, we use cookies on our Site to power and improve our Services, remember your actions and preferences, and run analytics to better understand user interaction. Most browsers accept cookies by default, but you can choose to set your browser to remove or reject cookies through your browser controls. Please note that removing or blocking cookies may impact your user experience.

How We Disclose Personal Information

We may disclose your personal information to third parties in certain circumstances, including:

• Vendors or third parties who perform services on our behalf (e.g., payment processing, shipping, IT management, data analytics).
• When required by law, including to respond to subpoenas, search warrants, or similar legal requests.
• In connection with a business transaction such as a merger or acquisition.
• Where you have directed, requested, or consented to the disclosure.

Third Party Websites and Links

Our Site may provide links to websites or other online platforms operated by third parties. We do not guarantee and are not responsible for the privacy or security of such sites. Information you share on third-party platforms may be viewable by other users without limitation.

Children’s Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children. If you are the parent or guardian of a child who has provided us with their personal information, please contact us to request that it be deleted.

Security and Retention

No security measures are perfect or impenetrable. We recommend you do not use unsecure channels to communicate sensitive or confidential information to us. How long we retain your personal information depends on factors such as whether we need the information to provide the Services, comply with legal obligations, or resolve disputes.

Your Rights and Choices

Under UK and EU data protection law, you may have the following rights:

• Right to Access. Request access to personal information we hold about you.
• Right to Delete. Request that we delete personal information we hold about you.
• Right to Correct. Request that we correct inaccurate personal information.
• Right of Portability. Receive a copy of your personal information in a portable format.
• Right to Restrict Processing. Ask us to stop or restrict our processing of your personal information.
• Withdrawal of Consent. Where we rely on consent, you may withdraw it at any time.
• Marketing Opt-Out. Opt out of promotional emails at any time using the unsubscribe link in our emails.

You may exercise any of these rights by contacting us using the details below. We will not discriminate against you for exercising these rights.

Complaints

If you have complaints about how we process your personal information, please contact us using the details below. If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk.

Contact

For any questions about this Privacy Policy or to exercise your rights, please contact us:

• Email: info@staffordshirewoodfuels.co.uk
• Address: Regent Works Studio R08, Lawley Street, Longton, Stoke-on-Trent, ST3 1LZ, United Kingdom

For the purpose of applicable data protection laws, Staffordshire Wood Fuels is the data controller of your personal information. Our representative in the UK is S. Jones.